Category Archives: Event News

Personalised Buzz Marketing

February 19, 2017 / Events Staffing Agency London & UK / Event News

One branch of the alternative marketing movement that has been getting more and more attention, and becoming more and more popular, is making marketing personal. Advertisers seek to create personal connections with the people that they are seeking to entice to purchase their product. This can be done in many ways, but the most solidly […]

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Experiential Marketing

February 19, 2017 / Events Staffing Agency London & UK / Event News, Experiential Marketing, Marketing Agencies

Experiential marketing, where brands use experiences to connect with consumers, is becoming more popular, as traditional advertising is failing to hit the mark, according to leading agencies. Nick Adams, managing director of Sense, which boasts Innocent, The Economist and Warburton’s among its clients, recently published ‘Real World Ideas – A Guide to Modern Experiential Marketing’. […]

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Search marketing

February 19, 2017 / Events Staffing Agency London & UK / Event News, Google Search Marketing

From app SEO to Google’s Accelerated Mobile Pages and the rise of the machines, we take a look at the search marketing developments to keep an eye on in 2016. Search is now most definitely mobile, with more than half of all searches globally on Google’s platform performed on mobile devices. It’s a similar story […]

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